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DigiCULT
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resources to engage scholarship directly.
`We see the library becoming more deeply
engaged in the fundamental mission of the
academic institution i.e. the creation and
dissemination of knowledge in ways that
represent the library's contributions more
broadly and that intertwine the library
with the other stakeholders in these activi-
ties.The library becomes a collaborator
within the academy, yet retains its distinct
identity.'
11
The content management initia-
tive at Duke has laid the groundwork for
the library to lead from one of its principal
strengths, namely its innate mastery of
metadata and the fundamental role such
data plays in the management of informa-
tion content, including dynamic Web
content.
A
substantial investment in Web content
management technologies remains a
risk at this point in time. Not only is the
CMS market changing almost too rapidly
to gauge, but the cultural conditions in
higher education that are required to
embrace a dynamic and open Web space
are undeveloped and untested. In partner-
ing with a purveyor of services to the
open-source community, Duke is gambling
as to whether it can form a successful
development community within the cam-
pus environment and change the culture of
Web content creation from the inside out.
I
nformation on the Duke University
Libraries' implementation of the Zope
content management system is available
from http://www.lib.duke.edu/its/
index.htm.
responsibility for particular tasks of Web
publication in areas of expertise that the
library already has in place in much
the same way as a magazine publisher is
organised into specialised departments.
For the libraries at Duke, a campus-
wide CMS may dramatically improve its
ability to distribute the value-added
products of its staff, including resource
guides, image and text resources created
locally, and research guides and other
tools.
Perhaps most important, a CMS, when
fully operational, will give the library an
opportunity to present its Web content
in ways that respond directly to the
information needs of its end-users and
give users the ability to determine their
perspective of the library. Previously
static Web content can be presented
dynamically to portray the library as a
landscape of digital content, as a service
organisation, or as a suite of tools to
support resource discovery and use
to name just three of the possibilities.
CONCLUSION
T
he role of the library in an institution
of higher education is changing.
Fuelled in part by technologies such as
content management systems, which per-
mit more interesting and dynamic ways of
disseminating library content, university
libraries have new opportunities for leader-
ship and influence on campus.Wendy
Lougee, University Librarian at the
University of Minnesota, argues that
libraries must use their technological
(http://www.plone.org) is an example of a
content system that is built using the Zope
content management framework and dis-
tributed on an open-source licence. Plone
could serve as an intranet and extranet
server, as a document publishing system, a
portal server and as a groupware tool for
collaboration between separately located
entities.The `CMF Dogbowl'Website
(http://cmf.zope.org) is the central infor-
mation point for developers of, and for, the
CMF.The site is additionally intended to
be used as a `fishbowl' site for the CMF, in
the sense that Zope Corporation is com-
mitted to develop Zope `in the fishbowl',
with all significant product development
visible and accessible to interested mem-
bers of the Zope community.
THE LIBRARY VISION FOR CONTENT
MANAGEMENT
D
uke University Library has been an
active participant and an enthusiastic
supporter of the University's pursuit of an
enterprise content management solution
for the campus. A viable Web content
management system, supported fully by the
university, is a key technology tool for the
library. In the emerging plan for digital
library infrastructure, software that supports
the systematic management of Web space is
one of three critical components (see
Figure 1). A CMS will be a more cost-
effective way to manage the library's Web
gateway and a more effective way to share
digital content across campus.
A CMS will empower library staff to
produce more and better content with
the same or fewer human resources
devoted to the task.
The version control features of a robust
CMS may provide a viable alternative to
`archiving the Web' by managing the
underlying content of the dynamic Web
rather than managing fixed HTML
representations.
By separating the content of the Web
from its presentation via a browser, a
CMS will allow the libraries to focus
BACK TO PAGE 1
Figure 1. Diagram of library
systems integration
11 Wendy Pratt Lougee, Diffuse Libraries: Emergent Roles for the Research Library in the Digital Age (Washington, DC:
Council on Library and Information Resources, August 2002), p. 4. http://www.clir.org/pubs/abstract/pub108abst.html
Duke Univ
ersity
,
2003