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institutions by focusing Research & Development (R&D) projects exclusively on
technological innovation. In addition, the formal and administrative criteria to partake in
European Union R&D projects are too high.The biggest impediment here is the lack of
capacity in the cultural heritage sector.
The European Commission needs to lower the entry barriers for small memory
institutions and develop a slip-stream model for R&D participation.
Similar to the SME programmes that are an established part of EU-funding, future European
R&D programmes should leave room for initiatives that allow smaller cultural heritage insti-
tutions, that do not yet work with information and communication technologies, to partici-
pate. Such programmes should focus on consolidation, sustainability and technological
innovation but also on teaming up between the leaders in the field and technologically less
developed memory institutions.Teaming up with organisations that already have much
experience and using them as centres of excellence, could be one way of approaching the
threat of a technology gap between cultural heritage institutions. In the proposal evaluation, a
bonus should be given not only for technological innovation, but for projects that demons-
trate knowledge-transfer to technologically less developed institutions (slip stream model).
National governments and regional authorities need to lower the entry barriers
for small memory institutions and actively foster co-operation between large
and small cultural heritage institutions for knowledge transfer.
In the 6
th
Framework Programme, the European Commission should find a
good balance between the funding of innovative, high risk projects and R&D
programmes that allow smaller cultural heritage institutions to catch up.
Experts estimate that 90% of all cultural heritage institutions are not yet ready technologi-
cally to participate in the Information Society. On the other side, we have a small per-
centage of technological innovators and early adopters who successfully implement the
latest technologies in their business.The two groups have very different needs.The greatest
challenge for the 6th Framework Programme for Research,Technological Development
and Demonstration Activities is to find the right balance for funding targeted R&D
programmes that support both the leaders and laggards in the cultural heritage sectors.
IX TECHNOLOGY
Laggards,
skeptics
Late majority
conservatists
Early majority
pragmatists
Early adopters
Innovators
2001
2006
Take-up &
Dissemination
measures for
late adopters
and laggards
Trial & Demonstration for
the conservative
majority
Technology
transfer for
early
pragmatists
Blue sky R&D
for early
adoptors and
innovators
Diffusion of technology in cultural heritage institutions:
Stimulus through targeted R&D programmes
Source: cf. Rogers (1995); Salzburg Research, 2001
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